ANA TRINCHINET
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VIDEO MAKER
Project type
Native Android Mobile App
Delivery Timeline
9 months (design+engineering+content)
Link
Monetisation Model
Advertising
UX Research (6h)
Competitors analysis, User reviews on social media
UI Design (48h)
50 screens +
Traffic
Organic
ABOUT
A tool designed for creating videos or slideshows with personal family photos, helping users produce fun and meaningful content for occasions like birthdays or weddings. It targets people who may not have access to professional videographers or expensive equipment. For users in India especially, the app provides an effortless way to turn photos into engaging slideshows to share with loved ones on social media.
THE CHALLENGE
Design a simple app for creating videos and slideshows with an intuitive and easy-to-use toolbar. The solution needed to account for potential device storage limitations by allowing users to save content in different sizes. Additionally, the UI had to be aligned with the developer’s existing component library, avoiding the introduction of unnecessary custom elements in the flow.
KEY RESULTS ACHIEVED
- Advocated for and secured the inclusion of a user-requested text overlay feature, preventing its removal during optimization.
- Performed a final design review before launch, applying critical fixes to ensure a refined release.
- Preserved seamless editing experiences by restricting fullscreen ads to appear only after video completion.



